Quito Becomes Leading South American Destination For Third Consecutive Year
Quito, Leading South American Destination for third consecutive year
Quito, the capital of Ecuador, was awarded the “Leading South American Destination” distinction by the World Travel Awards for a third year in a row at the ceremony held in Bogotá, Colombia on October 10th. This award is considered “the Oscar of Tourism”, it acknowledges Quito as a destination of excellence for travelers.
To win Leading South American Destination for the third time is the result of the arduous work performed by the Municipality of Quito through the Quito Turismo Metropolitan Company, both in the promotion and development of tourism, and in the different activities carried out in order to capture online votes.
Quito Turismo implemented several promotional activities with tour operators, hotels, universities, and private companies, between April and August 2015, in order to incentivize those Quiteños that are part of, or associated with, these organizations, to vote. 32 organizations involved in tourism were approached to obtain their staffs’ votes. 7960 votes were gathered as a result of all the promotional activities performed.
The joint effort by the public and private sectors consolidates a coordinated work trajectory to strengthen touristic activity in Quito, with the current goal of positioning the city as a convention and conference destination, given that construction of the new Convention Center is set to begin, and Quito shall also host Habitat III, the United Nations’ world urbanism conference.