Comcast Unveils ‘Eternally Rome’ Video At Center City Headquarters

(Comcast’s current headquarters building, at 17th and JFK Boulevard, in center city Philadelphia. Photo by William Thomas Cain/ Getty Images)

By Mark Abrams

PHILADELPHIA (CBS) — In recognition of the visit of Pope Francis to Philadelphia next weekend, Comcast debuted a new video on Thursday which will play on its “Comcast Experience” wall inside the lobby of its Center City Headquarters.

The 13-minute presentation is titled “Eternally Rome” and was shot throughout the historic city with high-resolution cameras and drones.

It captures St. Peter’s Square and Vatican City as well as the Roman Forum, Colosseum and Pantheon.

Philadelphia Archbishop Charles Chaput, no stranger to Rome because of his management role in the Catholic Church was impressed.

“It gives you a different kind of appreciation for the beauty of the buildings there and the way theyconnected modern reality with drawings from the past I think was very, very clever. It makes me want to go back to Rome and spend a little more time at those individual sites.”

Comcast Chairman and CEO Brian Roberts says the video is aimed at enhancing the community experience of the Francis effect.

“The chance to build on the enthusiasm for the visit for what it means to Philadelphia, the pride we have in our city. We thought, ‘Well, why not take a look at Rome, something that not many of us could ever get a vista like what that wall just showed us.”

The video will be shown hourly daily from 10 a.m. to 8 p.m. through Sept. 27.