"The Dave," A New Low Cost Sub-brand Of Brown Hotels, Opens Its Inaugural Property In Tel Aviv

The Dave's Ground-Floor Lobby

Tel Aviv -  Brown Hotels, an international hotel brand founded in Tel Aviv, has officially unveiled "The Dave - West," the inaugural property in a new brand of low cost urban hotels in Tel Aviv.    This new line of properties, referred to en masse as "The Dave - Sons of a Brown," will aim to diversify the boutique hotel brand's offerings by providing more accessible accommodations for the young urban traveler. Exterior View of  The Dave - West is the first of the Brown Hotel's "sons" to open its doors, and has found the perfect home for its more youthful, fun-seeking crowd. The 35-room hotel is located on the bustling corner of Gordon and Ben Yehuda Streets, just a two-minute walk from the Mediterranean Sea and mere steps from the city's best in food, drink & retail.  "The Dave will continue to embody all the Brown Hotel's core values of exemplary service and hospitality, just in a more relaxed and lighthearted setting," says Leon Avigad, Founder, Brown Hotels. "Tel Aviv has exploded as a destination for young travelers with limited budgets, so the intention behind Dave West is to open up the Brown Hotels experience to this next generation of globetrotters."    A Room at The Dave - West Designed by homegrown Israeli designer Agnon Granot,  The four-story hotel is a celebration of 1970's aesthetic, with each room housing its own eclectic assortment of flea market finds. Color is used without caution throughout the Jewelbox-like hotel; every door is a d "The Foxy Room" at The Dave - West The Dave Wests' rooftop will offer guests a Jacuzzi tub and a spa treatment room. At lobby level, guests can convene in "The Yard," an urban courtyard filled with comfy antique seating for optimal lounging. For breakfast, guests are directed to one of two nearby cafes, both of which are as popular amongst the locals as they are with tourists. There, guests are treated to all day breakfast. The hotel also will boast a pop-up tattoo parlor manned by homegrown Tel Avivian artists, as well as a bespoke barber concept by Barberia.  For more information about The Dave - Son of a Brown, visit www.brownhotels.com/dave.

The Latest Travel News From Israel

THE LATEST TRAVEL NEWS FROM ISRAEL  israel.travel #VisitIsrael

ISRAEL DRAWS CROWDS FOR EASTER Tens of thousands of Christians are celebrating Holy Week this week in Israel, leading up to Easter, to visit the places described in the New Testament firsthand. The Catholic Holy Week officially began on March 20th with the celebration of Jesus' entrance into Jerusalem on Palm Sunday. Highlights of the day included the solemn mass at the Basilica of the Holy Sepulcher with the Blessing of the Palms and the traditional palm procession. The celebration continued from the church of Bethphage down the western slope of the Mount of Olives across the Kidron Valley and into the Old City of Jerusalem.   Find more information here.   NEW 'BEHIND THE MASK' EXHIBIT OPENS AT THE BIBLE LANDS MUSEUM Opening in time for Purim is the new "Behind the Mask" exhibition at the Bible Lands Museum Jerusalem. The exhibit is part of a new initiative at BLMJ called "Community Curates" that allows the public to dust off their treasures and put them on display for all to see. "Behind the Mask" features both ancient and modern masks from all continents and collectors all over Israel. Special guided tours, family-friendly activities and programming is available throughout the day. The exhibit will be on display until September 2016.   Find more information here.  AMERICAN TOURISM TO ISRAEL UP 7% IN FEBRUARY 2015 was the best year ever for American tourism to Israel and the trend is continuing in 2016, with a 7% increase in January and February 2016, compared to the same period last year. "We're very encouraged by this positive statistic," says Uri Steinberg, Israel Tourism Commissioner for North America, "and it bodes very well for the remainder of the year."    ISRAELI HIKER STRIKES GOLD:  2,000-YEAR-OLD ROMAN COIN FOUND IN ISRAEL While hiking in eastern Galilee, Israeli Laurie Rimon discovered a gold coin so rare that archeologists say it may be one of only two of its kind in existence. The coin shows Emperor Augustus, founder of the Roman Empire and Caesar's heir. The other side is minted with Roman military legions. According to Israeli archeologists, it was created by Emperor Trajan to honor the Roman Emperors who reigned before him. The coin was difficult to use due to its high value - it was worth enough to cover a soldier's monthly salary. The Israel Antiquities Authority's plan is to publicly display the extraordinary artifact in museums soon. (Photo Credit: Israel Antiquities Authority) EPIC ISRAEL HOSTS ULTIMATE MOUNTAIN BIKE RACE FOR PROFESSIONAL AND AMATEUR RIDERS Epic Israel will challenge professional and amateur riders to the limit with a full board stage mountain bike race with long routes through spectacular views of nature. The 75- to 110-kilometer route changes annually, giving riders a challenging and versatile mountain biking experience with the goal of finishing the race within the time limit. The race will take place this year from September 29-October 1.    Find more information here.  INTERNATIONAL TECHNOLOGY FESTIVAL GEEK PICNIC TO TAKE PLACE IN JERUSALEM Geek Picnic, the international science and technology festival, makes its Israeli debut April 25-27 at Jerusalem's Sacher Park, a 40-acre green expanse in the city center. The event is geared towards tech and science professionals and science enthusiasts of all ages who are fans of gadgets, gaming, virtual-reality experiences and wearable tech. Approximately 45,000 visitors are expected to attend the three-day celebration of technological innovation, which will feature exhibits devoted to "The Lightning Show," "The Hand of God," "The World of 3D Printing," "Virtual Reality," "My Android Friend," "An Airborne Duel" and more.   Find more information here.  FIRST INTERNATIONAL HOLY LAND CHOIR FESTIVAL ANNOUNCED The First International Holy Land Choir Festival "On The Lake" will take place on the shores of the Sea of Galilee from May 16-18, 2016. Choirs from around the world have been invited to participate with Israeli conductor and composer David Loden as the Musical Coordinator of the Festival. The theatrical backdrop for the festival is the impressive Berko Archaeological Park where the Southern Gate and walls of the Roman City can be seen.   Find more information here. ICE RETURNS TO JERUSALEMYAMBAKERECH 2016 YambaKerach, an indoor skating rink, will be an added attraction for visitors at Cinema City through April 30, 2016. The ice skating rink offers children and the entire family an amazing, hands-on experience that includes "seals" to enable younger children to move about the rink in a seated position, with the help of their parents.   Find more information here. THRILLER LIVE MUSICAL COMES TO TEL AVIV AND HAIFA Michael Jackson's legacy lives on with the Thriller Live musical. The show celebrates the music of The Jackson 5 and the solo work of Jackson that made him the King of Pop. The musical will open in Israel on May 19 at the Heichal HaTarbut theater in Tel Aviv. There will be a total of eight shows in Tel Aviv from May 19-24, and another show in Haifa on May 26. Find more information here.  UNESCO RECOGNIZES BET SHE'ARIM AS 15TH WORLD HERITAGE SITE IN ISRAEL UNESCO declared the Necropolis of Bet She'arimin in the area southeast of the city of Haifa as a World Heritage Site in 2015 - making it the ninth site in Israel to hold this distinctive and prestigious certification. Bet She'arim became a renowned Jewish center due to the presence of the spiritual leader Rabbi Judah Hanasi, head of the Sanhedrin. Visitors can explore this and other World Heritage Sites in Israel on a daily basis throughout the year.  (Photo Credit: Israel Nature and Parks Authority) Find more information here. A 75-DAY JOURNEY ALONG THE ISRAEL NATIONAL TRAIL BEGINS MARCH 25TH Starting March 25, 2016, backpackers from Israel and abroad will embark on a 75-day adventure walking the Israel National Trail with non-profit organization WalkAboutLove. Beginning in Eilat, the scenic trail winds through the Mitzpe Ramon Crater, the Arava Desert and the Negev, up to Jerusalem, Caesarea, the lush Galilee and the Golan Heights, finally ending at Mount Hermon. WalkAboutLove offers those interested in Israeli culture the incredible opportunity to discover the country through a combination of nature, culture, history and unique traditions. Find more information here. TEL AVIV SAMSUNG MARATHON 2016 A HUGE SUCCESS! The 2016 Tel Aviv Marathon, which took place on February 29th, has been lauded as a huge success, welcoming some 40,000 runners from Israel and abroad participating in the nation's biggest international sports event. Celebrating the nonstop party life, the run began in Tel Aviv, along the shore of the Mediterranean Sea and into the historical city of Jaffa. The runners crossed the finish line to a lively music celebration at Ganey Yehoshua. The winner, William Kiprono Yegon from Kenya, finished the race in 02:10:51. The 2017 marathon is scheduled to take place on February 24, 2017.  (Photo Credit: Ronen Topelberg) Find photos from the Tel Aviv Marathon here.

Latest Travel News From Israel

THE LATEST TRAVEL NEWS FROM ISRAEL  ISRAEL GOVERNMENT TOURIST OFFICE NORTH AMERICA  www.goisrael.com #VisitIsrael

GROUPON LAUNCHES ISRAEL VACATIONS STARTING AT  $999 INCLUSIVE Groupon has launched an exclusive series of eight-day trips to Israel, priced from $999* including airfare, and available for travel through early 2016. The tour includes visits to Tel Aviv, Galilee, Jerusalem and more. "We've been working with Groupon on this exciting project for four months," says Uri Steinberg, Israel Tourism Commissioner, North America, "and the entrance into the Israel tour market by so iconic an online portal as Groupon is a dramatic vote of confidence in tourism to Israel." 2015 is already turning out to be the best year ever for American tourism to Israel since the state's founding in 1948.      Find more information here.  LIVE ON THE GROUND A glimpse into the daily lives of travelers exploring Israel: View the clip here.  AUTUMN IN TEL AVIV:  IN THREE MINUTES The sights and sounds of bustling Tel Aviv, captured in three minutes:     View the clip here. ENRIQUE IGLESIAS SET TO PERFORM IN ISRAEL Enrique Iglesias will perform at the Menora Mivtachim Arena in Tel Aviv as part of his 'Sex and Love' Tour on December 16, 2015. Iglesias last performed in Israel in June 2011. The tour will include some of his greatest hits, including "Tonight (I'm Lovin' You)," "I Like How it Feels," "No me digas que no," "Bailamos," "Cuando Me Enamoro" and "Finally Found You." TEL AVIV AND BERLIN PARTNER TO PROMOTE INNOVATION  Marking 50 years of the official ties between Germany and Israel, the two countries are launching a new startup exchange program. As Tel Aviv and Berlin have become such important startup hubs, this new collaboration marks a great new development between the two countries. As part of this partnership, startups setting up shop in Tel Aviv and Berlin will have the opportunity to get free co-working spaces, advice on regulations and legal issues on starting new companies, as well as one-on-one mentoring assistance.  Find more information here.  WATCH THE WESTERN WALL LIVE Those missing Israel can now watch the Western Wall live viaEarthCam. EarthCam is the global leader in delivering webcam content, technology and services. Founded in 1996, EarthCam provides live streaming video and time-lapse construction cameras for corporate, tourism and government clients in major cities around the world. Other popular tourism cams include Times Square, World Trade Center, Las Vegas Strip, Bourbon Street, Eiffel Tower, Andy Warhol's gravesite, Hollywood Boulevard, Miami Beach, and Abbey Road Crossing in London. TEL AVIV HOSTS INTERNATIONAL LIVE MUSIC INDUSTRY CONFERENCE Israel's international live music industry conference and event, Tune in Tel Aviv, will take place throughout the city from November 11-15, 2015. The event is recognized as the most important industry event in the Middle East, connecting the Israeli music community to the international scene. The main event, Israel's International Music Conference, will take place at the Tachana (the Old Jaffa Train Station) on Friday, November 13th from 9am-5pm, during which musicians and industry professionals will be invited to come together to discuss issues critical to the music industry. More than 70 Israeli music acts will be performing during the five-day event.   Find more information here.  THE 19TH INTERNATIONAL  HARP CONTEST The 19th International Harp Contest in Israel will commence on November 23, 2015. This year, the contest will be hosted in the magnificent Knights' Halls in Old Acre, a city declared by UNESCO as a World Heritage Site. Harpist Anais Gaudemard, who won the contest in 2012, will perform at the opening night concert. Acre has become home to many cultural and music events such as the Israeli Opera Festival and the Acre International Fringe Theater. The International Harp Contest is the first competition in the world dedicated to the harp, and has been held every three years since it was first founded in 1959.    Mai Fukui    Find more information here.